Google Maps prohibits content that has been incentivized by a business in exchange for discounts, free goods and/or services. The aim is to crowd source customer satisfaction, experiences, and information for the general public. When everyone is allowed to contribute, the influence of paid advertising is lessened. The voluntary and honest reviews level the playing field for the mom-and-pop businesses. Everyone has the opportunity to give his/her opinion and verify other people's claims. There are no influencers, only local guides.
Although I will not be able to monetize my efforts, I will stick with reviewing in Google Maps. More than the potential income, I value my freedom, credibility, and impartiality. There is no pressure to regularly post content for the fans (or haters). I do not have to please anyone, and I am not indebted to anyone. I write reviews in hopes that other people will benefit from them the same way I benefit from other people's reviews.
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